I had the coolest idea last night. If the print on demand industry got together to promote themselves as a new graphic arts league that now has amazing all over print clothing available from nearly a dozen manufacturers at least in my list of shops, they could have a artist sponsored fashion show marathon. It would be available for all artists in any of the shops that offer print on demand all - over - print clothing. We of course would need sponsors, because that is a lot of artists, and volunteers or sponsors for 90-180 models. I thought since each place offers so many, each artist just gets 30 pieces per show and this is one show. At a cost of discounted 25$ per piece to have made ( a few months in advance) Instead of parading one out at a time, imagine a standard long black skirt, black pant and gray t- for the contrasting so the models don't all have to wear two all over print pieces each, and each artist gets a 2 and a half minute parade of 30 models wearing the artist's chosen pieces. The extra package could be like for an extra 300$ altogether, the models would later be photographed in the outfits real for artist portfolio promo pieces. I would imagine the interest would be great among artists if it wouldn't HAVE to cost 800$ to participate. Maybe there could be some kind of NEA sponsorship for new up and coming job creating arts fields. I would expect the numbers of artists across a 15 print house spread of a loosely configured get-to-know-your-graphics-companies CASUAL SHOW would number in the thousands. I would limit it to 5000 participants and the rest of the entries would just receive the photo package for the models. That would be a nearly week long marathon of 2 minute parades. That would require a hall with a respectable but not too high overhead. The show could get covered by whatever city it was in and maybe we would do seasonal shows every 4 mos in different cities and get the marathon casual parade covered by local news. It could not pretend to be a crazy fashion show proper with avante garde designs fabrics and such. These are utilitarian items. These are everyday clothing at old pre- 90's mall store prices. It something different from big box store clothing and it would really give seamstress shops like cow cow (china) poam (Shanghai with us offices) zazzle (all over tanks) usa, bags of love (UK) , Live heroes (europe), Vida (milti-national), Society 6 (usa) , Rage on, Sublimation Kitchen, usa and canada artof where, printufy, printful: a chance to bring in web traffic, sales, brand awareness, and show off their customer service. Wouldn't that be exciting. Would'nt it be cool if it started a photographers print shop business too. Models with a graphic arts print house release work steady while the promotional casual show off season photo crews take indie orders for models of various sizes in actual printed clothings and the artist gets a digital bin on their website (casual show photo op website) where they can pick up their studio promotionals. How bloody neat would that be. This is how big i see this industry getting in the next 10 years. 10 years ago: the printers to create this stuff didn't exist: not in this way. Every item i order printed comes to me like the most amazing piece. I almost never have an ink or color or quality of material problem, not for over 6 years. The print house graphics companies have put on their outdo themselves hats I tell you. I would love for the rest of the world to know, but fashion and art does not yet take graphic art seriously enough to allow non-formulaic to be considered GOOD, outright. I mean if it isn't a leaf design or a geometric. I say we have tons of art styles in the industry and people DO wear color at times. If we banded together we could make unique graphics the new black yah know? It is art. What I do is art. If it takes me hours and hours to make a design: i do not know my digital tools well enough... the quick quick slow waltz of pain for intensity of artistic meaning is not going to be tolerated by myself any longer. I just don't need that kind of validation anyhow. I am selling. I am selling more than I ever expected. I love my job. Hey any ideas let me know, or someone with more time on their hands could write a national endowment for the arts proposal to help promote non-jurried digital arts open to young, old, in and outside of college. We could go with the angle of showing Graphic arts now have a language amongst clothing items and just nobody has studied it much. Film has a language, why can't we?
https://www.arts.gov/ "The National Endowment for the Arts is an independent federal agency that funds, promotes, and strengthens the creative capacity of our communities by providing all Americans with diverse opportunities for arts participation."
Besides, I believe the way the grant system is currently structured we would have to start by organizing a usa office side regional organization of print houses international that offer employment opportunities in the USA for usa artists. This seems a bit complex. But if THAT got created, like the Illustration leagues and such, THEN, you could get a board for THAT to write a proposal and a management team for casual arts print house clothing shows would be right there, on that board. They could also branch off and have like a utilitarian art league section for the promotion of art on everyday objects. Afterall, the print houses don't do JUST clothing. Surrounded by. Their grant proposal would be a series of homes furnished entirely with print house goods (except for the electronc computers tvs and phones tablets). Now that could be a reality tv show. pbs might even pick that up if it were done right. I have no idea. I'm just throwin this stuff out there because I have noticed other artists visiting my site.
Another cool idea would be if there was an organization of graphic print houses that offered us artist employment, There could be a symbolic seal of some sort giving a certain new branch of franchise at boutique level shop. Some kind of shop restricted by both physical square footage of floor space and numbers of products duplicated per order held at about 5...no more than five of any one product at a time.. In order to protect the smaller print houses from overloaded work schedules or capacity over reach. Keep the floor show in a cozy space. The special designation digital evryman/woman/person artists or something like that, would allow the direct purchase for resale of goods from the regional arts org of print house companies. The companies would then be obliged to give an industry standard bonus of say 10$ per item to every artist commission that was purchased under the special designation printhouse franchise resale store clause. The purchases would be paid for by the franchise owner. It would allow entrepreneurship at another level and promote art on all kinds of evryday objects as well as clothing. The type and name of the shops would vary as any franchise owner would see fut, as well as the interiors of the shops, but to stay in business they have to display the "we support graphic print house artist" signs in the store's logo schema. That is where I see the industry going in the next 20 years. I would expect in 30 years these sorts of stores to nearly number by one half the proliferation of big box stores. The new mom and pop store for the digital arts age. It would be a computer graphic renaissance and a real career path for many many artists who become sorely dissapointed with the infrequency of typical gallery and small town gallery canvas and framed print sales and submissions. The work from home trend could also boom for artists again as it always has in the past. Whatever the future holds for these companies: they all have non-exclusive rights to artwork. They all have the artist being in control of their own subject matter, product placement and time spent. They give us an independence unheard of in any other era of the graphic computer artist that is not just going about odd jobs to get by. It gives us finally, at long last, the ability to vaguely ballpark our expected incomes and have constant work to improve our means when and if we so choose.
Afterall, it would be impossible for an artist to maintain the level of depth this store currently has AND run her own brick and mortar store to sell any real goods in. We rely on the internet traffic, social networks, and other unique sales opportunities provided by our print house companies.
I won't write a proposal, I have no team to organize anything. This would be a group effort someday maybe. But go.. go and take it upon yourselves to be less unknown. right then! *high five :)